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04 Nov 2025

PEUGEOT UNVEILS THE FIRST IMAGE OF ITS NEW CONCEPT CAR – THE PEUGEOT POLYGON CONCEPT

Following on from the naming reveal in September, PEUGEOT has released the first image of the next generation PEUGEOT concept car, unveiling its feline futuristic design and demonstrating its vision for the future. The all-new PEUGEOT POLYGON Concept boasts an innovative cabin space and the revolutionary Hypersquare® steering wheel, complete with steer-by-wire technology.

Following on from the naming reveal in September, PEUGEOT has released the first image of the next generation PEUGEOT concept car, unveiling its feline futuristic design and demonstrating its vision for the future. The all-new PEUGEOT POLYGON Concept boasts an innovative cabin space and the revolutionary Hypersquare® steering wheel, complete with steer-by-wire technology.

CHARISMATIC FRENCH DESIGN THAT DEFINES PEUGEOT’S NEXT CHAPTER

Discover the all-new PEUGEOT POLYGON Concept in all its glory, set to be unveiled as part of a keynote on PEUGEOT’s YouTube channel, on 12th November at 1PM.

In anticipation of 12th November, PEUGEOT is excited to invite you to explore PEUGEOT POLYGON City, an island that has been created by Gameloft, a leader in the development and publishing of multiplatform games, working in close collaboration with the PEUGEOT Design team.  Join us on 10th November at 10:11 AM in the game FORTNITE, in PEUGEOT POLYGON City.

This unique island embodies the shape of Hypersquare®, PEUGEOT’S revolutionary steering wheel, with steer-by-wire technology. This element is central to the driving pleasure of future PEUGEOT vehicles and the POLYGON Concept itself.

This fun, immersive and innovative experience is open to everyone, PEUGEOT fans and gamers alike. PEUGEOT is continuing its exploration of new audiences and reaffirming its presence in the gaming universe, with a fun new way to gain a sneak preview of its concept car.

Stay tuned for more information on how to access PEUGEOT POLYGON City in FORTNITE.

PEUGEOT POLYGON City is an independently created Fortnite island and is not sponsored, endorsed, or administered by Epic Games, Inc.

ENDS

ABOUT GAMELOFT

Leader in the development and publishing of multiplatform games, Gameloft® has established itself as a pioneer in the industry, creating innovative gaming experiences for 25 years. Gameloft creates games for all digital platforms, from mobile to cross-platform titles for PC and consoles. Gameloft operates its own established franchises such as Asphalt®, Dragon Mania Legends, March of Empires, and Dungeon Hunter, and also partners with major rights holders including LEGO®, Universal, Illumination, Hasbro® and Fox Digital Entertainment. Gameloft distributes its games in over 100 countries and employs 3,000 people worldwide. Every month, 1 billion unique users can be reached by advertisers in Gameloft games with Gameloft for brands, a leading B2B offering dedicated to brands and agencies. Gameloft is a Vivendi company. 

ABOUT PEUGEOT

PEUGEOT offers the widest EV lineup of any European mainstream brand, covering all needs from urban cars to commercial vehicles. The French charisma, the driving sensations and the Designed to last constitute the brand values of PEUGEOT. Established in over 140 countries, PEUGEOT sold almost 1.1 million vehicles worldwide in 2024. Already the leader in electric B-segment and LCV vehicles in Europe, PEUGEOT is now offering a complete lineup of 12 models, of which nine are Passenger cars and three LCVs. PEUGEOT offers 8-year/100,000-mile PEUGEOT CARE coverage on the battery and the vehicle of all its core electric passenger cars for complete peace of mind. PEUGEOT products incorporate the latest technology, showcased by the Panoramic i-Cockpit and ChatGPT® on board across the entire range. PEUGEOT is also committed to educating younger generations by supporting initiatives, such as Born Free and Under The Pole, to bring them closer to nature. Furthermore, PEUGEOT's passion for performance and innovation is showcased through the PEUGEOT 9X8 Hypercar, which competes in the World Endurance Championship (WEC), including the 24 Hours of Le Mans.