PEUGEOT ANNOUNCES THE LAUNCH OF SPECIAL EDITION 208 STYLE

PEUGEOT has announced the launch of the new special edition STYLE trim level to the 208 range, featuring an eye-catching design and advanced technology for an attractive price. 208 STYLE launch coincides with the start of national advertising campaign for 208, featuring a two-year, £199 a month, inc. VAT, Personal Contract Hire offer (PCH) with a £1,999 initial rental.

208 STYLE

The new 208 STYLE is an affordable entry-level model offering a high specification, and sits alongside the existing ALLURE and GT trim levels to provide a comprehensive choice for every customer. With prices starting from just £19,995 OTR MRRP, the new 208 STYLE is the most affordable model in PEUGEOT’s range.

Thanks to unique exterior styling, the new 208 STYLE stands out with highlights including a new black front grille, elegant ‘Monti’ wheel trims with a diamond-cut effect finish, and STYLE badges with orange highlights. The 208 STYLE is available with a choice of four appealing metallic paint colours, including the signature Agueda Yellow, which is free-of-charge across the 208 range, Okenite White, a new addition to the range, Cumulus Grey and Nera Black.

Inside, a new ‘Rimini’ fabric cloth trim with orange stitching sets the interior apart. The new 208 STYLE also brings enhanced connectivity and practicality for drivers at an affordable price, with the PEUGEOT i-Connect Advanced infotainment system with Connected 3D Navigation including TomTom Live updates fitted as standard.

The special edition 208 STYLE features an efficient 1.2-litre PureTech 100 petrol engine, paired with a six-speed manual gearbox, with prices starting from just £19,995 OTR MRRP. The 208 STYLE opened for orders on 1 May, with production starting later in the month.

208 NATIONAL ADVERTISING CAMPAIGN

Throughout May, PEUGEOT will launch a national advertising campaign for its iconic 208 on national TV, video-on-demand channels, and social media. The campaign will feature a two-year, £199 a month, inc. VAT, PCH offer with a £1,999 initial rental for a 208 GT PureTech 100, which was the same accessible offer that PEUGEOT featured in a similar advertising campaign in February 2024.

For more information and offers on the full PEUGEOT 208 range, follow this link.

ENDS

SOCIAL LINKS

Follow PEUGEOT PR on Instagram: @PeugeotUKPR

Follow PEUGEOT PR on X: @PeugeotUKPR

ABOUT PEUGEOT

PEUGEOT is an inventive high-end mainstream brand. The ‘Power of Allure’ is our brand promise, epitomised in all of our models and services. Allure (attractive design), Emotion (instinctive driving pleasure) and Excellence (uncompromising quality, efficiency and technology) represent our values. PEUGEOT is present in more than 130 countries worldwide and sold more than 1,050,000 vehicles in 2022.  By 2025, all of our models (PC and LCV) will be electric. The PEUGEOT E-LION Project is a 360° approach to deliver our Carbon Net Zero objective by 2038. The electrified PEUGEOT 9X8 Hypercar demonstrates our passion for motorsport, competing in the World Endurance Championship (WEC), including the iconic 24 Hours of Le Mans.    

Peugeot Motor Company PLC trading as Peugeot is a credit broker and not as a lender and may introduce you to other credit brokers (vehicle retailers). The only lender we will introduce you to is Stellantis Financial Services, RH1 1QA. We will not receive a commission for any introduction we make to a vehicle retailer or Stellantis Financial Services. The vehicle retailer we introduce you to may receive a commission for the introductions they make. You should speak to them for further information.

Personal Contract Hire. Offer subject to availability, on selected models at participating retailers only. Initial rental £1,999, plus 23 months at £199. 6,000 miles per year. Finance subject to status. T&Cs and exclusions apply. Applicants must be 18+. Guarantee may be required. Price shown includes vehicle excise duty throughout the duration of the agreement plus 2 year’s roadside assistance, beginning on the date of registration. Excess mileage and vehicle condition charges may apply. You will not own the vehicle. Finance by Stellantis Financial Services, RH1 1QA.  Offer applies to Retail purchases only. Motability, Fleet, Business Sales are excluded from this offer. Cannot be used in conjunction with any other promotion. Available on orders from 16/04/2025 – 30/06/2025.