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10 Sep 2018


A rich heritage, advanced technology, quality craftsmanship and premium design have all been brought together seamlessly to create the new Jeep® Cherokee.

  • Evolution of the most capable mid-sized SUV features new, premium Jeep design and advanced technological features.
  • Updated interior offers new materials, convenient storage and increased rear cargo volume.
  • European models feature the 2-litre MultiJet II diesel with two power outputs (150 or 195 hp).
  • A choice of three all-wheel drive systems and rear-axle disconnect technology.
  • Available with fourth-generation UconnectTM system featuring 8.4-inch high-definition touchscreen and incorporating Apple CarPlay and Android AutoTM  technology.
  • Array of safety and security systems includes Active Forward Collision Warning-Plus with Pedestrian Emergency Braking, Advanced Brake Assist, Adaptive Cruise Control-Plus, LaneSense Lane Departure Warning-Plus, Blind-Spot Monitoring with Rear Cross Path detection, ParkView rear back-up camera with dynamic grid lines, Active Speed Limiter, and eight standard airbags.
  • Available in the UK in Limited and Overland trims for 2019.
  • More than 90 Original Accessories by Mopar® to customize the new Cherokee and Mopar® Connect, the innovative set of Connected Services dedicated to Safety & Security and Vehicle Remote Control.
  • Jeep Cherokee and FCA Bank: a complete range of finance solutions for a driving experience with 'full peace of mind'.
  • A communication campaign based on the "Born to be wild" concept, built on the idea that the origin of the 4x4 nature is in every one and evolves into comfort, safety and functionality - all characterized by the values of freedom and adventure that only the Jeep brand guarantees.

A rich heritage, advanced technology, quality craftsmanship and premium design have all been brought together seamlessly to create the new Jeep® Cherokee - the evolution of the most capable mid-sized SUV that's just as comfortable with the demands of modern city living as it is with adventures off the beaten track.

Boasting new, distinguished looks that remain true to the brand's DNA, and user-friendly technology, the new Cherokee offers greater comfort, connectivity, safety, convenience and protection. The right choice for a customer who lives "urban adventures", searching for a vehicle delivering both comfort and functionality, while ensuring benchmark off-road capability and a distinctive design.

With four advanced engines mated to an enhanced and highly-efficient transmission, a choice of three all-wheel drive systems and independent front and rear suspensions the evolution of Cherokee ensures outstanding ride and handling characteristics and benchmark off-road capability.

The new Jeep Cherokee will be offered in the UK in Limited and Overland trim levels and with the 2.2-litre MultiJet 195 hp engine with automatic transmission. Prices will be announced closer to the car's introduction.

Authentic Jeep design
The exterior of the new Jeep Cherokee has been refreshed to deliver a new, modern appearance and distinguished look that remains true to Jeep's iconic style while projecting the model's premium personality. The new exterior design features a new fascia, standard full LED headlamps, daylight running lamps (DRL) and fog lamps surrounded by bright trim details. The signature 'waterfall' bonnet has a new lightweight aluminium structure and is separate from the front wings, further contributing to the Cherokee's distinctive look.

Similarly, a new contemporary appearance highlights the new Jeep Cherokee's rear profile with re-sculpted design cues, creating a more harmonic flow to the rear of the vehicle. The model's tail lamps remain an integral part of the rear backlight graphic, which includes a thin homogenous LED light strip that wraps around the individual stop and turn tail lamps. Meanwhile, a new and redesigned lightweight composite tailgate includes an integrated light bar with release handle repositioned higher for added customer convenience. Additionally, the available hands-free tailgate is operated by making a kicking motion under the bumper to open.

Customers will also appreciate the new fuel door and capless fuel fill.

Finally, the new Cherokee will continue to offer the pleasure of the open-air driving experience with the optional CommandView dual-pane power sunroof, which extends from the windscreen to the rear of the vehicle and is available as an option.

The standard Jeep Cherokee line-up offers five new wheel options including a 19-inch premium polished aluminium wheel on Overland models.

Consumers will also have their choice of 10 different exterior colours: Bright White, Diamond Black, Velvet Red, Billet Silver, Granite Crystal, Light Brownstone, Firecracker Red, Hydro Blue (the last two exclusive for the Cherokee Trailhawk), and two all-new colours - Olive Green and Pearl White.

The updated interior of Jeep Cherokee receives fresh and elegant touches while increasing comfort and functionality thanks to clever storage and new technology. All interiors are characterised by stylish design, hand-sculpted forms, new high-quality materials, craftsmanship and attention to detail.

Drivers and passengers will immediately notice the refined and elegant features such as the stylish Piano Black and Satin Chrome finish on the radio, climate control vents and gear shifter bezels, creating a tailored and harmonious look. The electric park brake button has also been enclosed around the centre shifter bezel for ease of operation. Integrated shifter controls are fitted on the steering wheel on all models equipped with the nine-speed automatic transmission and all-wheel-drive powertrains.

The reconfigurable instrument cluster features a thin-film transistor (TFT) LED 3.5-inch grayscale or 7-inch full-colour display. The 7-inch colour display shows information that the driver can easily configure - including turn-by-turn navigation, speed, real-time fuel economy, safety warnings, Adaptive Cruise Control-Plus, audio information and Jeep-specific features, such as the Selec-Terrain system.

The centre console has been re-designed to create additional space with the enlargement of the front storage pocket, perfect for placing mobile smart phones and other devices next to the integral USB port for easy access to connected services. The rear cargo capacity has also been increased by up to 70 litres, taking the total cargo capacity to a maximum of 570 litres (up to the tonneau cover), and offering additional, convenient storage space to easily accommodate gear for everyday adventures.

Advanced engine offering 
At its heart, the 2.2-litre MultiJet II turbo diesel featuring Stop/Start (ESS) technology offers incredible flexibility and all-round performance. When paired with the nine-speed automatic transmission it produces 195 hp, 450 Nm of torque and is available in the 4x4 configuration (with 4WD LOW two-speed PTU available as an option) and - for the first time on Cherokee - also in the 4x2 configuration.

The architecture of the 2.2-litre MultiJet II four-cylinder engine includes a specific 16 valve twin camshaft aluminium head designed to withstand the increased working pressure of the common rail with Injection Rate Shaping, which operates at 2000 bar. The design of the pistons, connecting rods and crankshaft, is optimised to reduce weight.

The shape of the combustion chamber and the reduced compression ratio guarantee low NOx emissions and high performance, while the solenoid injectors atomise the fuel very finely for greater fuel efficiency and a quieter drive.

The engine features a novel variable geometry turbocharger integrated in the exhaust manifold. This reduces engine weight and improves the functionality of the exhaust gas treatment system 'SCR on filter'. This is a solution that integrates the Selective Catalyst Reduction functionality over a DPF substrate, in order to promote NOx reduction through ADblue injection (the underfloor passive SCR manages ammonia slip, continuing the reduction process), and Particulate Matter reduction through regeneration management. The 2.2-litre engine is Euro 6D-Temp standard compliant.

The upgraded nine-speed transmission uses new control software to further refine drivability, ensure aggressive launches, smooth power delivery at highway speeds and improve fuel efficiency. And for the first time ever on Cherokee, the model can feature a manual mode with paddle shifters behind the steering wheel for additional sportiness and driving comfort (this feature is standard on all automatic all-wheel drive versions).

Superior on-road performance
Front independent suspension with McPherson struts and a rear independent multi-link suspension absorb on-road and off-road obstacles while providing superb comfort for vehicle occupants. The front suspension provides 17 cm (6.7 inches) of travel, while the rear suspension has 19 cm (7.8 inches) of travel for better articulation. Isolated rear cradle, high-strength, low-alloy front crossmembers and superior torsional rigidity all contribute to a smoother and quieter ride and to the superior handling of the new Cherokee.

Unmatched Jeep 4x4 capability
Available with front-wheel drive or all-wheel drive, the new Cherokee offers a choice of three innovative 4x4 systems which have been enhanced for unmatched 4x4 capability in all weather conditions.

Jeep Active Drive I: This system has been entirely redesigned. Jeep engineers set out to reduce weight and enhance efficiency of the next-generation Rear Drive Module (RDM), which is fully automatic and delivers seamless operation in and out of four-wheel drive at any speed. This results in reduced weight of about 8 kilograms and a reduction of low-speed system drag torque by half for fuel savings. Jeep Active Drive I, which does not require any driver intervention or feedback, delivers correction to ensure vehicle stability and improves response during both understeer and oversteer conditions.

Active Drive I is a full-time four-wheel drive system that does not require any driver input. Under normal conditions, it sends all available torque to the front wheels while monitoring the speed of the front and rear axles. If the system detects that the front axle is moving faster than the rear axle it will send power through the power transfer unit to the rear axle until speeds are equally distributed, delivering an easy to-use all-weather boost in capability.

Jeep Active Drive II: Active Drive II includes all of the features of Active Drive I but adds, thanks to a two-speed PTU, a selectable 4WD low gear range mode with 2.91:1 gear reduction that allows for enhanced climbing ability, as well as outstanding crawl ratios in severe off-road conditions.

This system also includes Hill-descent Control, which allows the Cherokee to provide controlled hill descent in rough terrain without the driver needing to touch the brake pedal. 

Selec-Terrain: All Cherokee 4x4 systems feature the renowned Jeep Selec-Terrain traction control system, with four modes (Auto, Snow, Sport and Sand/Mud).

Rear axle disconnect: equipped on all 4x4 systems, this device results in reduced energy loss when 4x4 capability is not needed to the benefit of fuel efficiency. The rear-axle disconnect seamlessly switches between two and four-wheel drive for full-time torque management and does not require input from the driver.

User-friendly technology with fourth-generation UconnectTM systems
The new Jeep Cherokee also receives the latest UconnectTM systems, delivering communication, entertainment and navigation features and other innovations designed to enhance both the driving experience and onboard comfort.

In the UK, Jeep Cherokee is equipped with the UconnectTM 8.4-inch system, which includes enhanced processing power, faster start-up times and touchscreens that display high-resolution graphics. The system allows the driver to control many onboard features, including climate and audio, directly through the UconnectTM display. Jeep Cherokee models equipped with the UconnectTM 8.4 system features high-definition, full-colour capacitive touchscreens and includes Apple CarPlay and Android AutoTM functionalities. 

Functions of the new UconnectTM system also include hands-free calling, navigation and text-to-talk features for a safe, comfortable and connected everyday driving experience. Built-in radio options are also available to allow drivers and passengers to stream Internet radio through Bluetooth or plug-in compatible personal devices into USB or AUX ports.

An array of safety and security systems
Jeep Cherokee was engineered with a complete offering of safety and security features. The first noteworthy safety element is the Compact U.S. Wide (CUS-wide) platform, which provides a strong foundation and is constructed with 65 per cent high-strength steel. Engineers then added both active and passive safety and security features, including eight airbags, ParkView rear back-up camera with dynamic grid lines, Electronic Stability Control (ESC), Electronic Roll Mitigation, Active Forward Collision Warning-Plus with Pedestrian Emergency Braking, Blind-spot Monitoring with Rear Cross-Path Detection, LaneSense Lane Departure Warning-Plus, Advanced Brake Assist and Active Speed Limiter - all offered as standard on the entire European line-up. Additional safety features include ParkSense Parallel and Perpendicular Park Assist and Adaptive Cruise Control-Plus with Stop & Go standard on Limited and Overland in Europe.

The ParkSense Parallel and Perpendicular Park Assist feature remains a highlight of the new Jeep Cherokee. Using ultrasonic parking sensors on the bumper, the system will find and guide the vehicle into an available parking space when the driver initiates the parking manoeuvre. The parking guidance system controls the steering angle automatically and the driver controls the gear position, brake, and accelerator. Parallel parking is possible on either side of the car. During perpendicular parking, the vehicle is backed into the space. Additionally, a new side-distance warning feature now adds greater awareness to drivers of side objects while the vehicle is at low speed and in a parallel parking sequence.

Adaptive Cruise Control-Plus with Stop & Go is significant for its ability to bring the vehicle to a complete stop without driver intervention, in certain conditions. Radar and video sensors identify the locations of vehicles traveling ahead of the Jeep Cherokee. The sensors also help ensure the vehicles are separated by a gap determined by the driver. If the gap is dramatically breached, the ESC system can aggressively deploy the vehicle's brakes to affect a full stop, even if the driver never touches the brake pedal. To resume travel, the driver need only press a button on the steering wheel or tap the accelerator pedal.

Active Forward Collision Warning-Plus with Pedestrian Emergency Braking addresses traffic-gap changes when Adaptive Cruise Control-Plus is inactive. When radar and video sensors detect a fast-closing obstacle or a pedestrian ahead, the system pre-fills the brakes to prepare for emergency driver intervention. If collision risk remains, Forward Collision Warning-Plus correspondingly ratchets up the response with:

  • audible and visual warnings
  • a brief brake deployment to alert the driver
  • a 1.5-second brake deployment to quicken the driver's reaction time
  • deployment of Advanced Brake Assist, if the driver is not braking aggressively enough

LaneSense Lane Departure Warning-Plus uses a camera-based vision sensor to establish the Jeep Cherokee's position on the road. If an unintentional lane drift occurs, determined by trajectory change and the absence of turn-signal activation, the system will deliver a visual warning and a haptic warning - the subtle introduction of torque from the electric power steering (EPS) system. If the driver unintentionally drifts too far, the system provides a secondary visual warning.

The new Jeep Cherokee has been designed to be driven with full peace of mind, using the most advanced technology to help keep occupants safe and secure at every turn. 

New Cherokee Range
In Europe, the new Cherokee line-up will offer four trim levels at launch - the Sport, Longitude, Limited and Overland. The Cherokee Sport trim - has been enhanced offering additional style features and technology, including Full LED Projector headlamps, 17" painted aluminum wheels, leather-wrapped shift knob and steering wheel with mounted audio controls, a 5-inch UconnectTM Touchscreen Radio system with voice command and Bluetooth connectivity, and a full line of standard safety features to face the most challenging urban adventures, including Forward Collision Warning-Plus, LaneSense Lane Departure Warning-Plus, Advanced Brake Assist and Blind-spot Monitoring with Rear Cross-Path Detection.

The Jeep Cherokee Longitude adds more functionality and enhanced styling, with body colour mirrors and door handles, bright day light opening mouldings and silver roof rails, new premium cloth seats, dual zone automatic temperature control, Keyless Enter-N-GoTM, Rear parking sensors with Parkview Rear Back-up camera and a 7-inch High-Definition UconnectTM touchscreen infotainment system with Android AutoTM and Apple CarPlay connectivity.

Premium style and additional amenities come together in the Limited trim offering Nappa leather-trimmed electrically adjustable and heated front seats, carpet covered cargo space, 7-inch color TFT configurable instrument cluster, new premium 18-inch painted aluminum wheels, UconnectTM high definition 8.4-inch Navigation System with Apple CarPlay support, Android AutoTM technology and a premium audio system. Also included as standard are an all-new hands-free power liftgate, Adaptive Cruise Control-Plus with Stop & Go function and front parking sensors.

The top of the range Jeep Cherokee Overland brings even more luxury into the everyday adventure and adds to the to the standard equipment of the Limited new 19-inch polished aluminum wheels, body-coloured painted fascias and CommandView dual-pane power sunroof. The interior features expertly crafted soft Nappa leather-trimmed and ventilated seating, bold interior accents, leather wrapped dashboard, Zebrano wood-accented heated steering wheel and heated rear seats.

More than 90 Original Accessories by Mopar® for the EMEA Region
For the new Jeep Cherokee, Mopar® - the FCA aftersales products and services brand - has developed a collection of more than 90 unique, exclusive accessories, perfectly in tune with the new model's technical and stylistic characteristics. The new accessories enable a full, more complete customization of the vehicle's interior and exterior, delivering a unique driving experience tailored to owners' varying lifestyles.

Two specific characterizations, in particular, raise the model's off-road performances and urban style to new heights.

The off-road pack includes the hood decal, black mirror covers, the cargo tray and the all-weather floor mats. Maximum protection is also guaranteed by the rock rails, from the Jeep® Performance Parts range of Accessories specifically developed by Mopar to ensure extreme performances when off-road. The customization is completed by the distinctive Jeep® Performance Parts badge.

Thanks to the innovative Mopar® Custom Shop process, some accessories, such as the rock rails, can be configured on the vehicle at the time of purchase, and installed actually in the production plant, with the same high quality standards. This means the vehicle is delivered to the dealership exactly as specified, ready to be driven away.

The urban pack, on the other hand, features different chrome accessories, including mirror covers, door handle covers, door sill guards and wheel caps with Mopar logo, for a unique style even in town. And it also offers comfortable carpet mats and a practical cargo organiser.

Available on the new model are also eye-catching 17" and 18" alloy wheels. In addition it can be fitted with a varied range of carriers, that can be attached to the removable cross bars or to the towbar. These allow the transportation of bikes, canoes skis and snowboards and also of a broad range of luggage roof boxes that fit to the owner's needs.

Mopar® Connect: remote connection, closer protection
The new Jeep Cherokee can also be equipped with Mopar® Connect, the innovative set of vehicle safety, security and remote control services, which can be configured on the vehicle as an optional at the time of purchase but is also available as an aftersales feature.

Mopar® Connect integrates with the UconnectTM LIVE services and adds new functions such as roadside assistance, including crash assistance, or location of the vehicle after a theft. The system can also be used to control some of the car's functions remotely, like sending an alert if the car exceeds a certain speed limit or leaves a zone previously delimited on a map.

Last but not least, Mopar® Connect also enables users to locate their parked car easily and view information about its state, fuel level and battery charge on their smartphones.

Jeep® Cherokee and FCA Automotive Services : a whole range of finance solutions for a driving experience with 'full peace of mind'
Authenticity, adventure, freedom and passion are the values that the Jeep brand conveys to those who experience the emotion of driving a Jeep vehicle. In the new Jeep Cherokee these values are combined to high levels of comfort, capability, safety and state-of-the-art technology.

As financial partner, FCA Automotive Services - the captive bank of Fiat Chrysler Automobiles and Crédit Agricole S.A. - offers new packages of finance structures and insurance services that have been specially designed to meet the needs of every category of Jeep customer. These solutions will allow more people to enjoy a carefree ownership experience both on and off-road.

New Cherokee customers are offered three main product types to choose from:

  • PCP (Personal Contract Purchase): these are the most popular solutions. Customers can make an affordable monthly payment and, at the end of the contract, have the option of keeping the car, returning it or trading it in for a new model;
  • Advanced Payment Plan: Customers pay half of the price of the vehicle up front, make no monthly payments and, at the end of the one or two-year contract, can choose to keep the car, return it or trade it in for a new model;
  • Personal or Business Contract Hire: is an efficient way of funding the use of a vehicle without the cost of ownership. Customers benefit from low initial outlay, regular rentals and no worry about disposal of the car at the end of the contract;
  • Hire Purchase: the customer benefits from a regular payment structure with ownership of the vehicle at the end of the term. They simply choose their vehicle, deposit and agreement term.

All FCA Automotive Services and Leasys solutions are available not only to private customers but also to companies and professionals. Customers are also offered competitively priced hire purchase and Contract Hire packages, for a driving experience with full peace of mind.

In addition, FCA Automotive Services offers a range of insurance products, all of which combined with financing contracts, as well as GAP and SMART products, further enhancing the customer offering.

Thanks to the flexibility of the FCA Automotive Services products and services, everyone can enjoy a carefree access to the Jeep world.

The financing solutions described are available in most European markets where FCA Bank Group companies operate.

"Born to be wild" communication campaign - the 4x4 nature of each and every one of us evolves into comfort, safety and functionality, but only the Jeep brand guarantees adventure and freedom
The launch of the new Jeep Cherokee will be accompanied by a communication campaign based on the "Born to be wild" concept. The underlining message is that each and every one of us is born curious about the world, adventurous and unstoppable. In other words, we are all "born to be wild" and our 4x4 spirit is innate.

Inevitably, we grow up and run the risk of forgetting how we really are deep down. This is where the Jeep brand comes into play, with its off-road attitude and its capability to be perfectly at ease in the city, thanks to a range of SUVs offering comfort and functionality. Driving a Jeep vehicle conveys a sense of safety, freedom and adventure, the same experienced by young children.

Jeep brand equips us to remember our roots, as by the tag-off that reminds us that despite everything else "Our heart will be 4x4 forever."

The "Born to be Wild" concept is also explored in a high-impact press campaign in which the ridges of a fingerprint morph into elements of the natural world. This is how the close bond between the Jeep brand and its target audience is expresses: "We are all made of wild".


Notes to Editors

Twitter: @Jeep_UK
Instagram: @jeep_uk

For further information please contact:

Kate Saxton, Public Relations Director
Tom Johnston, Press Relations Manager

FIAT Chrysler Automobiles UK Ltd
Tel: 01753 511431
Fax: 01753 516871

E-mail addresses: / 



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