01 Dec 2014
ALL-NEW JEEP CHEROKEE ENDS YEAR WITH TOP SUV AWARD
The all-new Jeep Cherokee has finished 2014 in some style – after winning an important SUV award from one of the UK’s leading motoring writer’s associations.
The all-new Jeep Cherokee has finished 2014 in some style - after winning an important SUV award from one of the UK's leading motoring writers' associations.
Jeep's iconic 4x4 scooped the SUV of the Year award in last Friday's (28 November) Association of Scottish Motoring Writers (ASMW) Car of the Year 2014 awards, held at the Fairmont St Andrews Hotel, in Scotland.
Already the recipient of scores of awards in North America and Canada, it was only a matter of time before the accolades for Jeep Cherokee began in the UK. Launched here in the early summer, the Cherokee has quickly attracted acclaim from customers and the media alike.
Set apart from its rivals in these awards for its pedigree as a 4x4 vehicle, its design, increased levels of refinement and quality, and its tried-and-tested off road ability, the Jeep Cherokee was described by ASMW members as "a sure-fire winner".
"Some cars look good. Some cars do the business off-road. Others do it on-road. For us, the 2014 Jeep Cherokee does all three," says Alisdair Suttie, ASMW President. "This is a car with the ability to put Jeep back into the heart of a sector it once dominated."
"Any award recognising our products is always welcome, but this one from a jury made up of leading motoring journalists is very good news," says Damien Dally, head of brand, Jeep UK. "Cherokee is leading the way ahead for Jeep this year and we look forward to more great things from the brand in 2015 and beyond."
The new Cherokee line-up comes in Longitude, Longitude+ and Limited trim levels, equipped with a new 2.0-litre MultiJet II turbo diesel delivering 170 horsepower (with the new nine-speed automatic gearbox) and 140 horsepower (six-speed manual).
The Jeep Cherokee range starts at £25,495 for the 2.0 Longitude 140 6 Speed Manual FWD, rising to £37,195 for the 2.0 Limited 170 Automatic 4x4 with Active-Drive II.
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Fiat Group Automobiles UK Ltd
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