500 PICNIC ROCKS AT ALEXANDRA PARK

Top TV presenter Alex Zane and new pop group the Crane Brothers were among the attractions that had the crowds rocking at the Fiat 500 PicNic in North London at the weekend (Saturday 5 July).

Both Zane and the Crane Brothers headlined the day of entertainment, at Alexandra Park, where lucky Catrina Kennerley, of Battersea, London, won a fabulous Fiat 500.

"What a prize! You should have seen Catrina's face," said Zane. "She was absolutely delighted. It was a great way to round off a fantastic day."

Crane Brothers' frontman Tim Arber said: "We were absolutely thrilled to have the chance to perform at the Fiat 500 PicNic. It was an incredible day and a great crowd to perform to. A real honour to have been part of it."

The London event was part of a series of global parties celebrating the hugely successful first year of the Fiat 500. Budapest, Milan, Munich, Paris, Tokyo, and Cape Town were among the chosen cities that welcomed thousands of people - brought together by the new car.

The Fiat 500 PicNic also featured:

• Support band Adelphi Rhode
• Big screen TV coverage of the weekend's top sporting action
• Beach volleyball and Space Hopper races
• Chill zone with Tai Chi, aromatherapy and head massage
• Kids' zone with clown, magician and bouncy castle
• Fiat 500 Owners' Club display

Fiat Group Automobiles UK marketing director Elena Bernardelli said: "We at Fiat were absolutely delighted to see so many people enjoying themselves."

For more information on the eco-friendly Fiat 500, please go to www.fiat.co.uk

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For further information please contact:
Peter Newton, Public Relations Director
Tom Johnston, Press Relations Manager
or Puneet Joshi, Press Relations Officer

Fiat Group Automobiles UK Ltd
Tel: 01753 511431
Fax: 01753 516871

E-mail addresses: peter.newton@fiat.com / tom.johnston@fiat.com / puneet.joshi@fiat.com

This press release and photograph are available on www.fiat4media.co.uk

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