DS AUTOMOBILES SUPPORTS THE SOUTH BANK SKY ARTS AWARDS 2018

DS Automobiles supported the South Bank Sky Arts Awards 2018, held at the Savoy Hotel on The Strand in London with creative excellence in the arts, by sponsoring the Visual Art category. The sponsorship is part of a partnership between the avant-garde French premium automotive brand and Sky Arts.

DS Automobiles is highlighting its avant-garde values and recognising excellence in the arts, by sponsoring the Visual Art category at the South Bank Sky Arts Awards 2018. DS Automobiles’ sponsorship of this prestigious honour is part of the marque’s exclusive partnership with Sky Arts, the premium television channel, which celebrates the best in art, music and culture. In addition to the sponsorship of this specific award, DS Automobiles also provided chauffeur-driven transportation for a number of celebrity guests in DS 7 CROSSBACK cars.

The South Bank Sky Arts Awards 2018 will be broadcast on the Sky Arts channel at 8.00pm on Wednesday, 4 July, hosted by Melvyn Bragg, it saw a host of artists from the entire spectrum of the arts celebrated for their achievements this year, with Benedict Cumberbatch the recipient of the coveted Outstanding Achievement Award.

Renowned for iconic automotive design focusing on personal expression and notably with its own distinctive interpretation on visual excellence with DS ACTIVE LED VISION headlights, DS Automobiles is celebrating creativity and innovation by sponsoring the coveted Visual Art category. The nominees for the Visual Art prize this year were: Mat Collishaw, Paula Rego and Rose Wylie.

The Visual Art award, presented by Germaine Greer, went to Rose Wylie for the Quack quack, Serpentine Sackler Gallery.

Visual Art is one of eleven category awards presented at The Savoy in London. The South Bank Sky Arts Awards focus on the arts in their entirety. The other categories are Classical Music, Literature, Theatre, Pop, Comedy, TV Drama, Opera, Film, Pop and Dance.

Mark Blundell, DS Automobiles’ Marketing Director in the UK, said; “We are delighted to again be the sponsor of the Visual Art category at this year’s South Bank Sky Arts Awards. The accolade shares the same core values as our DS brand, and we take great pride in our style and craftsmanship when designing our cars, wanting to recognise and encourage similarly creative and discerning individuals.”

DS Automobiles epitomises French craftsmanship, know-how and style, and the partnership with Sky Arts reinforces the brand’s avant-garde philosophy and shines a spotlight on the best in art, culture and music.

Since its formation in June 2014, DS Automobiles has launched a range of premium models that all feature a charismatic design, advanced technology and unique French know-how. DS 7 CROSSBACK is the first of a second-generation of all-new cars, introduced by DS Automobiles that will see a new model launch every year over the next five years to form a six-model DS range.

About DS AUTOMOBILES

A French brand born in Paris, DS was founded on 1 June 2014. Its ambition is to embody French luxury know-how in the Automotive industry. Driven by its outstanding heritage and avant-garde spirit, DS perpetuates the values of innovation and distinction inherited from the first DS, launched in 1955.

Designed for customers looking for a means to express themselves as individuals, the DS Collection comprises DS 3, DS 3 CABRIO, DS 4, DS 4 CROSSBACK, DS 4S*, DS 5, DS 5LS*, DS 6* (China market only) and DS 7 CROSSBACK. The models in the DS range stand apart through their avant-garde design, refinement and attention to detail, advanced technology and dynamic serenity.

DS 7 CROSSBACK, the SUV featuring Parisian-style innovation and savoir-faire, ushers in the second generation of DS models. Committed to high-performance hybrid and electric cars, the Brand will launch the DS 7 CROSSBACK E-TENSE 4x4, the hybrid powertrain by DS, in 2019.

DS 7 CROSSBACKis available from a dedicated network, in DS Stores and DS Salons. DS also has a flagship store, DS WORLD PARIS, 33 rue François 1er in Paris, France.

DS represents a brand experience that goes beyond the products to include ONLY YOU, a collection of exclusive services.

CONTACT INFORMATION:

KEVIN JONES – Head of Communications

02476 884215 / 07880 786596 / kevin.jones@dsautomobiles.com

ANDREW DIDLICK – Director, Communications, Events & Sponsorships

07836 362859 / andrew.didlick@mpsa.com

CRAIG MORROW – Press Fleet Officer

02476 884261 / 07747 764745 / craig.morrow@mpsa.com

JOHN KENDALL – Fleet PR Consultant

07941 782956 / johnkendall@inl.co.uk

UK PRESS WEBSITE: http://uk-media.dsautomobiles.com

For more information about DS Automobiles, please visit www.DSautomobiles.co.uk

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