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11 Nov 2021

DS 7 CROSSBACK ÉLYSÉE: SYMBOL OF SAVOIR-FAIRE SERVING THE FRENCH PRESIDENT

DS 7 CROSSBACK ÉLYSÉE  enters into the French President’s fleet. A unique design, DS 7 CROSSBACK ÉLYSÉE takes DS 7 CROSSBACK E-TENSE 4x4 300 as its base with built-in armour plating, a lengthened chassis and special equipment. DS 7 CROSSBACK ÉLYSÉE joins a long line of DS models made for the French President.

DS 7 CROSSBACK ÉLYSÉE: SYMBOL OF SAVOIR-FAIRE SERVING THE FRENCH PRESIDENT
  • DS 7 CROSSBACK ÉLYSÉE  enters into the French President’s fleet.
  • A unique design, DS 7 CROSSBACK ÉLYSÉE takes DS 7 CROSSBACK E-TENSE 4x4 300 as its base with built-in armour plating, a lengthened chassis and special equipment.
  • DS 7 CROSSBACK ÉLYSÉE joins a long line of DS models made for the French President.

 

Since the declaration of the 5th Republic, DS and SM, then DS 5 and DS 7 CROSSBACK have been used by seven presidents. At his inauguration in 2017, Emmanuel Macron went down the Champs Elysées inside DS 7 CROSSBACK PRÉSIDENTIEL. In this new version, DS 7 CROSSBACK ÉLYSÉE has a 300 horsepower E-TENSE plug-in hybrid power unit with four-wheel drive and Ink Blue paintwork.

To meet the President’s specification, DS 7 CROSSBACK ÉLYSÉE has been elongated by 20 centimetres behind the B pillar to become a work space; effectively becoming a mobile office. Leg room reaches as much as 54.5 centimetres.

The rear bench has been replaced by two individual seats. The Basalt Black leatherwork adopts the DS Automobiles watchstrap signature. An elbow rest separates the two seats beneath an exclusive Alcantara® headlining. The development is completed by wireless chargers and USB ports and an open central document holder.

DS 7 CROSSBACK ÉLYSÉE stands out with blue/red flashing lights at the front, its detachable flagholders, its “RF” badges on the bonnet, front doors and boot as well as its special 20-inch wheels and a shark’s fin antenna for the President’s special telecommunications system. The overall length is now up to 4.79 metres with a wheelbase up by 20 centimetres to 2.94 metres. The width remains identical at 1.91 metres, as does the height at 1.62 metres.

DS 7 CROSSBACK ÉLYSÉE will make its first appearance during the ceremonies commemorating the 11 November 1918 armistice, marking its entry into the French President’s fleet.

REMEMBER

  • DS Automobiles continues to be the French President’s brand with DS 7 CROSSBACK ÉLYSÉE.
  • With a wheelbase lengthened by 20 centimetres, a plug-in hybrid power unit and special equipment such as built-in armour plating, DS 7 CROSSBACK ÉLYSÉE is becoming a new work implement for the President.

PHOTOS TO DOWNLOAD

 https://sharing.oodrive.com/share-access/sharings/s51q2PLB.UqqSq9zt

PRESS CONTACTS

Kristian Cholmondeley – 07831 315892 – kristian.cholmondeley@dsautomobiles.com – Head of Communications – DS Automobiles.

Jeremy Townsend – 07827 896480 – jeremy.townsend@stellantis.com – UK Communications Director – Stellantis

 

ABOUT DS AUTOMOBILES

Driven by the spirit of the avant-garde and backed by an exceptional heritage - that of the 1955 DS, the DS brand, born in 2014, aims to embody French luxury savoir-faire in the automotive industry.

Designed for a customer base looking for personal expression and eager for new technologies, DS models combine refinement and technology. With DS 3 CROSSBACK, DS 4, DS 7 CROSSBACK and DS 9, the DS brand is launching a global range.

DS Automobiles is the only brand able to claim a double Formula E championship (Teams and Drivers) in 2019 and 2020, and is at the cutting edge of electrification by offering all its models as electrified versions. Under the E-TENSE label, DS Automobiles offers both 100% electric and plug-in hybrid of up to 360 horsepower with 4-wheel drive. From 2024, every new model launched by DS Automobiles will be only 100% electric.

For its discerning customers, DS Automobiles has created "ONLY YOU, a wealth of attentions", its exclusive service programme for a unique brand experience.

With a presence in 41 countries, the DS brand has created and is developing an exclusive distribution network that includes over 440 DS STORES throughout the world.

Follow news from DS on www.DSautomobiles.co.uk   @DS_UK

 

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