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10 Oct 2017

All-electric DS E-TENSE Concept car makes UK dynamic debut, with a nocturnal appearance DS Virgin Racing driver Sam Bird drives the electric GT car around Westfield London … and location of the flagship DS Urban Store DS E-TENSE is the first car to be driven throughout the malls of Westfield London – with no one around New DS 7 CROSSBACK has a dynamic cameo role Watch the video here: DS VIRGIN RACING DRIVER, SAM BIRD, TAKES DS E-TENSE FOR A SPIN

23 Mar 2017

DS Automobiles in partnership with Sky Arts is holding DS SESSIONS - a specially curated photographic exhibition by Rupert Frere, finalist of 2016’s Sky Arts Master of Photography at DS Urban Store, Westfield next Thursday, 30 March. Anyone wishing to see the exhibition is welcome to view it there on Thursday between 19.00 and 21.30.

02 Dec 2016

Inaugurated last night in the presence of Arnaud Ribault – Vice President Sales & Marketing, DS Automobiles – the very first DS Urban Store has opened its doors at the prestigious shopping destination, Westfield London. The only store of its kind to date, this grand opening heralds the arrival of a new digitally-enabled DS boutique concept that the brand will soon deploy in popular and prestigious locations around the world. The DS Urban Store invites visitors to immerse themselves in the refined world of DS Automobiles. Guests can even explore the vast range of personalisation options available across the DS collection, by means of a virtual reality experience known as DS Virtual Vision. Those who give in to temptation can configure, personalise and buy their new DS car in-store. Discover the first DS Urban Store in the North Atrium, Westfield London.

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