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15 Jun 2022

CITROËN LAUNCHES LIMITED RUN MY AMI BUGGY IN FRANCE

My Ami Buggy limited edition – based on My Ami Buggy concept – to go on sale in France. Limited run of 50 units available from Tuesday 21 June. In keeping with the spirit of the concept, new limited edition My Ami Buggy features a Khaki body colour, flashes of vibrant yellow and special gold wheels. Fabric soft-top and hinged metal tube doors make My Ami Buggy perfect for the beach or countryside. Each customer will receive VIP home delivery as part of the My Ami Buggy online buying process.

  • My Ami Buggy limited edition – based on My Ami Buggy concept – to go on sale in France.
  • Limited run of 50 units available from Tuesday 21 June.
  • In keeping with the spirit of the concept, new limited edition My Ami Buggy features a Khaki body colour, flashes of vibrant yellow and special gold wheels.
  • Fabric soft-top and hinged metal tube doors make My Ami Buggy perfect for the beach or countryside.
  • Each customer will receive VIP home delivery as part of the My Ami Buggy online buying process.

 

Citroën has responded to the extremely positive reception that My Ami Buggy concept received in December 2021, by launching an ultra-limited series production version inspired by the concept model. The 50-unit limited edition My Ami Buggy will go on sale on Tuesday 21 June in France, with each customer enjoying a ‘VIP service’ as part of the online sales process. Deliveries will start from Monday 8 August.

 

Laurence Hansen, Director of Citroën Strategy and Product, said: “The public reacted enthusiastically when we presented the My Ami Buggy Concept and many customers asked for it.  Today, we are pleased to be able to bring the spirit of this concept to life with this exclusive My Ami Buggy, and to illustrate once again the potential for customising Ami. With no doors and a convertible roof, My Ami Buggy allows the driver and passenger to feel freer and to enjoy silent driving in electric mode.”

 

My Ami Buggy includes key elements from the Ami Pop and Ami Vibe versions, such as enhancements to the front and rear bumpers, and added trim around the lights, while the wider wheel arches and rear spoiler give it a more muscular appearance. Black-tinted protective elements reinforce the sense of robustness and contrast with the Khaki colour scheme. In addition to the Khaki colour, yellow accents enliven the bodywork, while the 14-inch perforated gold wheels contrast with the bodywork colour.

 

In addition to the visual clues on the exterior, My Ami Buggy also features hinged metal tubing to replace the doors and a removable soft-top to make the most of the sun, and to allow customers to get close to the natural environment. Reminiscent of the fabric roofs on legendary Citroëns such as the Mehari or 2CV, the protective grey fabric roof material is waterproof and UV treated to protect both occupants from sunlight or poor weather. The roof fabric is detachable via snap fasteners, and can be rolled up and stored securely behind the seats.

 

The yellow exterior touches are mirrored on-board, highlighting accessories such as the dashboard storage bins, bag hook and door opening straps. The seats are covered in black material enhanced with yellow stitching, while the floor mats also feature yellow detailing on the seams.

 

To add to the sense of fun and adventure that is central to My Ami Buggy, the front of the model can be personalised, allowing customers to add any message they like onto the vehicle. Each of the 50 examples will be unique, thanks to a special ‘My Ami Buggy ULTRA LIMITED EDITION’ plate that will feature on the dashboard. Each vehicle will be numbered 1-50.

 

Eurig Druce, Managing Director of Citroën UK, commented: “This is truly fabulous news!  The introduction of a limited run My Ami Buggy clearly demonstrates how customer reaction can help to shape Citroën’s product planning. It’s only available in France for now, and I know it will be a huge success. If there’s sufficient interest from customers here, then there’s every conceivable chance we could see future versions of My Ami Buggy on sale in the UK.”

 

Designed for free spirits and lovers of the outdoor life, My Ami Buggy promises an exciting ride full of adventure. Fun and playful, it will be perfect for weekends near the beach or out in the open countryside. The limited run of 50 vehicles will be available in France from Tuesday 21 June via citroen.fr/my_ami_buggy. VIP deliveries will commence on Monday 8 August.

 

 

ENDS

 

 

FOR FURTHER INFORMATION:

 

JOHN HANDCOCK, HEAD OF COMMUNICATIONS

john.handcock@citroen.com - 07810 180249

 

MASON FINNEY, PUBLIC RELATIONS MANAGER

mason.finney@citroen.com - 07788 178394

 

JAYDE BATES, SENIOR PRESS OFFICER

jayde.bates@stellantis.com - 07707 268794

 

MICHAEL ARNOLD, PRESS FLEET MANAGER

pressfleet@stellantis.com - 07831 829410

 

JEREMY TOWNSEND, COMMUNICATIONS DIRECTOR

jeremy.townsend@stellantis.com - 07827 896480

        

FOLLOW CITROËN PR ON TWITTER AT: @CitroënUKPR

FOLLOW CITROËN PR ON INSTAGRAM AT: @CitroënUKPR

 

The Citroën brand

Since 1919, Citroën has created automobiles, technologies, and mobility solutions to respond to evolutions in society. Being an audacious and innovative brand, Citroën places serenity and well-being at the heart of its customer experience, and offers a wide range of models, from the unique Ami, an electric mobility object designed for the city, to sedans, SUVs, and commercial vehicles, most of them available with electric or plug-in hybrid powertrains. A pioneer brand in services and the attention paid to its individual and professional customers, Citroën is present in 101 countries with a network of 6200 sales and service points around the world. Citroën UK media website: www.media.stellantis.com/uk-en/citroen

 

 

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