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28 Jan 2021
Citroën grows UK retailer network with new JCT600 Bradford location
JCT600, Bradford is the latest addition to Citroën UK's expanding retailer network. Having officially started as a franchise partner in December 2020, the site is currently offering reserve and buy online options, plus Click and Collect, and a home delivery service (compliant with existing legislation in England)* JCT600, Bradford also boasts up to 27 workshop bays and a fully functioning aftersales operation**. As part of the brand's 'Advance UK' plan, Citroën will open a number of additional sites with new and existing retailer partners across the country in 2021.
Citroën has extended its UK retailer network with a new showroom and service centre in Bradford, operated by the experienced retail JCT600 Group. The new Bradford showroom is currently offering reserve and buy online options, Click and Collect, and a home delivery service (in line with current en legislation)* for customers of both new and used Citroën vehicles.
As part of the Citroën ‘Advance UK’ plan, which was launched late last year, Citroën will open a number of new sites in conjunction with retailer partners across the UK throughout 2021.
The Citroën showroom adjoins the already successful Peugeot and Vauxhall facilities on the JCT600, Bradford site. The new location gives Citroën customers access to up to 27 workshop bays on-site, which includes two MOT bays**. The Bradford site is located close to the city centre, with easy access via the M62 and M606.
Eurig Druce, Managing Director of Citroën UK, commented: “The Bradford site is our latest new showroom opening for Citroën UK. As part of our ‘Advance UK’ plan, we are introducing new sites across the country to improve our brand presence in 2021, as we continue our electrification offensive. We are excited to continue our work with JCT600, as they have a 75-year history as a trusted family brand.”
John Tordoff, Chief Executive of JCT600, said: “We are delighted to welcome Citroën to the JCT600 family, where it will sit nicely alongside our other Stellantis brands, Vauxhall and Peugeot, in our home town of Bradford. Citroën is a unique brand offering a very different range, but one which I’m sure our customers will enjoy.”
JCT600, Bradford features Citroën's exceptionally stylish 'La Maison' furniture for customers to enjoy whilst on site, providing the look and comfort expected in a modern Citroën retailer.
JCT600, Bradford is the latest franchise-holder to join Citroën’s UK retailer network, and once the current and very necessary lockdown restrictions start to ease, the site will showcase a wealth of new Citroën products, including the recently unveiled New C3, C5 Aircross SUV Hybrid, ë-Dispatch van, ë-SpaceTourer MPV, New Citroën C4 and New ë-C4. New Citroën ë-C4 is the brand’s latest compact hatchback with a 100% electric powertrain.
Until then, in accordance with current Government legislation, JCT600, Bradford will offer reserve and buy online options, plus Click and Collect in a dedicated location outside the showroom, and a home delivery service where possible*. With regard to aftersales operations, expert technicians thoroughly clean customer vehicles on the way into the workshop and again after the work is completed. Gloves, masks and surface coverings are used whilst work is being carried out on vehicles**.
*Click and Collect, and home delivery services available in England (in line with current legislation).
**Citroën Retailer service operations continue to operate in England.
FOR FURTHER INFORMATION:
JOHN HANDCOCK, HEAD OF COMMUNICATIONS
07810 180249
SIMON BROOME, PR MANAGER
07827 840050
MICHAEL ARNOLD, PRESS FLEET MANAGER
07831 829410
JEREMY TOWNSEND, COMMUNICATIONS DIRECTOR
07827 896480
jeremy.townsend@stellantis.com
JOSEPH GORSUCH, PRODUCT COMMS ASSISTANT
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The Citroën Brand
At the heart of the automotive market, Citroën has asserted itself since 1919 as a popular brand in the true sense of the word, making people and their lifestyles its first source of inspiration. This spirit is underlined by the ‘Inspired by You’ brand signature and is embodied by cars combining unique design and benchmark comfort. Within the sector of mainstream brands, Citroën also stands out with a unique customer experience (Citroën Advisor, ‘La Maison Citroën’, etc.). In 2019, the Citroën sold one million vehicles in over 90 countries.
The Citroën Brand in the UK
The UK is the 4th largest market for Citroën globally, with 80,000 vehicles sold in 2019. Based in Coventry, Citroën UK’s range of hatchbacks includes C1 (city car), New C3 (supermini) and C4 Cactus (compact family car). The UK SUV line-up consists of C3 Aircross (compact SUV) and C5 Aircross (mid-size SUV). The UK MPV range features Berlingo (5 or 7-seats), Grand C4 SpaceTourer (7-seats) and SpaceTourer (up to 9-seats). Citroën UK’s Light Commercial Vehicle offering covers all sectors of the market with Berlingo Van, Dispatch and Relay. Citroën has a clearly defined electrification strategy with all models across the range offering an electrified version by 2025, models already available as part of this strategy include New C5 Aircross SUV Hybrid (PHEV) as well as 100% battery electric (BEV) versions of New ë-SpaceTourer MPV and New ë-Dispatch Medium Van. This year sees the launch of the electric New ë-C4 and New C4 (compact family car) in addition to the electric New ë-Berlingo Compact Van and New ë -Relay Large Van.
Citroën UK media site: https://www.media.stellantis.com/uk-en/citroen - @CitroenUK
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