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23 Mar 2021

PEUGEOT remains the favourite brand of the French in 2021

The PEUGEOT brand is the favourite brand of the French, up three points compared to November 2020, according to the first Posternak-Ifop barometer of the year 2021.

PEUGEOT remains the favourite brand of the French in 2021

The Posternark-Ifop barometer conducts a quarterly analysis that tracks the image of major French companies. The study was conducted from 3 to 4 March 2021 on a representative national sample of the French population, made up of 1048 people aged 18 and over. This study shows that 84% of French people have a good opinion of PEUGEOT.

At a time when the brand is renewing its logo and launching the all-new PEUGEOT 308, the first vehicle to bear its new crest, this first place, which it has not held since November 2019, is a real success and confirms the lion brand in the strategic choices it has made over the past few years.

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