FERNANDO COSTA TAKES UP RESIDENCY AT DS WORLD PARIS ALONGSIDE DS 3 CROSSBACK

For its autumn season, DS WORLD PARIS is celebrating the work of the French sculptor-welder Fernando Costa alongside DS 3 CROSSBACK, the all-new DS model voted “Best Production Car”.

FERNANDO COSTA, A COMPOSER IN METAL

Fresh from the FIAC contemporary art fair, Fernando Costa is continuing his Paris tour by exhibiting 15 pieces at DS WORLD PARIS.

Fernando Costa, a sculptor-welder, creates artworks in metal using salvaged objects. Attracted to the work of the sculptor César, the self-taught artist has been creating his singular pieces for 20 years. Avant-garde, bold and humanistic, he works at the nexus of several artistic movements. He creates his singular metal sculptures like jigsaw puzzles, poetic and engaged, raw and coloured, figurative and abstract.

The artist has transformed road signs since the start of his career. He resuscitates the salvaged enamelled metal objects, cutting, grinding, assembling and welding them to create works of art, unique pieces that will go on to live a new life in Europe and elsewhere.

TWO FERNANDO COSTA ARTWORKS TO CELEBRATE THE LAUNCH OF DS 3 CROSSBACK

Thierry Métroz, Style Director at DS Automobiles, met with Fernando Costa a few months ago. The encounter between the two creative and passionate individuals naturally gave rise to shared ideas and desires. And so it was decided to create a piece (eventually there would be two) to celebrate the rival of DS 3 CROSSBACK.

To complete the work, Fernando Costa agreed to leave his studio in the Périgord to be closer to the source of the steel sheets used to produce DS 3 CROSSBACK. Welding and grinding equipment in hand, the artist set up shop in the stamping workshop at the Poissy production site west of Paris. His presence at the famous manufacturing site led him to discover not just the raw material to be used in his new creations but a world of extensive know-how and expertise. A people person at heart, Fernando Costa met and talked with numerous operators and technicians. Some of them even took part in the creation of the artwork, meticulously adjusting welding spots like stitches on a made-to-measure dress.

The artist left the Paris region after a few days, proud and content with the two works created using parts from DS 3 CROSSBACK prototypes. The large pieces (each one measuring 200 mm by 150 mm and weighing 120kg) are distinguished by their colour, one in raw steel the other in Millennium Blue – the latter having gone through the paintshop like all DS 3 CROSSBACK models.

For the first time, the two works will be on show at DS WORLD PARIS starting on 26 October 2018.

An accompanying photo exhibition will show the artist at work as well as the main phases in the creation of the pieces dedicated to DS 3 CROSSBACK.

DS 3 CROSSBACK, ICON OF HIGH-TECH STYLE

DS 3 CROSSBACK, the second second-generation DS model and an icon of high-tech style, combines exclusive technologies with unique refinement.

DS 3 CROSSBACK is both an urban car also at ease with long-distance journeys. It opts for spectacular technologies including DS MATRIX LED VISION headlights, flush door handles that deploy automatically and a fully digital driving display. These avant-garde features go hand in hand with a sense of refined comfort, a rich array of safety equipment and driver assistance functions and unrivalled acoustic excellence.

The DS 3 CROSSBACK offers a wide range of customisation options, including: 10 body colours, 10 wheel trim styles, three roof colours, five interior design styles: DS MONTMARTRE, DS BASTILLE, DS PERFORMANCE LINE, DS RIVOLI, DS OPERA and also, specially for its launch, the limited edition, DS 3 CROSSBACK LA PREMIÈRE.

Thanks to upholstery choices that range from grain or full-grain Nappa leather to braided or Alcantara® textile, a hand-stitched leather steering wheel, and metal trim with a Clou de Paris chequered finish, there is a DS 3 CROSSBACK for everyone.

Making its world debut at the 2018 Paris Motor Show, DS 3 CROSSBACK will be on show at DS WORLD PARIS until 1 December 2018.

*DS 3 CROSSBACK was voted “Best Production Car” in the competition organised by RTL, Auto Plus and M6 Turbo at the 2018 Paris Motor Show.