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04 Apr 2024

  • A new electrified powertrain is now available on DS 3 and DS 4.
  • Called HYBRID, this ensures comfort and versatility with a self-charging battery meaning the possibility of doing more than 50% of a journey in town without exhaust emissions.
  • HYBRID offers lower CO2 emissions and a reduction in fuel consumption of up to nearly 20% (WLTP homologation) on DS 3 and DS 4 compared to the PureTech 130 Automatic engine.
  • DS 3 HYBRID (from 35,200 euros) and DS 4 HYBRID (from 39,950 euros) are now available to order.

28 Mar 2024

  • With PALLAS and ÉTOILE, DS Automobiles is giving its new specifications names, synonymous with excellence.
  • Above the emblematic PALLAS, the name ÉTOILE, used for the first time, is now at the top the range.
  • This new range simplifies the purchasing journey, in aid of a better customer experience.

19 Oct 2023

  • A revolution in the automotive world, ChatGPT, the best-known generative artificial intelligence model, is coming to DS Automobiles, the first in Europe.
  • With this innovation, ChatGPT now complements the usual speech recognition on all DS Automobiles models equipped with DS IRIS SYSTEM, delivering an unprecedented relationship with its DS and making it a true companion, devoted to the French art of travel.
  • The integration of ChatGPT supplements the DS Automobiles driving experience and French art of travel with a high-tech dimension giving unlimited potential.
  • ChatGPT is offered to the first 20,000 registered users with DS IRIS SYSTEM on their DS 3, DS 4, DS 7, or DS 9, during a pilot phase within Stellantis of six months and at no extra cost.

05 Oct 2023

  • From 2024, all new DS Automobiles models will be exclusively 100% electric.
  • The first model for this new zero-emissions era is currently being finalised in France and will be produced at the Melfi plant in Italy.
  • It will usher in the 100% electric version of the new STLA M platform, with a range of more than 700 kilometres.

19 Dec 2022

  • With DS CERTIFIED, DS Automobiles is offering an enormous choice of used DS models, carefully chosen, checked and inspected, and backed with a full warranty for up to 24 months and unlimited kilometres.
  • The DS CERTIFIED brand’s extended warranty combines a wide choice, a quality selection and personalised support for greater peace of mind.
  • The DS CERTIFIED brand is established in more than 10 countries. Nearly 2,000 cars are currently being offered in France through www.dscertified.dsautomobiles.fr and in the DS STORE.

02 Dec 2022

  • With the Design Award at the Automobile Magazine Awards, DS 4’s design collects a new accolade from the editorial staff and readers.
  • Sporting sharp lines and an athletic silhouette, DS 4 features exceptional proportions.
  • The DS Automobiles team worked on three main themes: aerodynamics, efficiency and charisma.

25 Oct 2022

  • After announcing its partnership with PENSKE AUTOSPORT and the arrival of world champion Stoffel Vandoorne alongside double champion Jean-Eric Vergne, DS embarks on a new chapter in its Formula E history.
  • On the eve of the competitive debut of the new GEN3 car, DS Italy director Eugenio Franzetti is announced as director of DS Performance.
  • Now at the head of the brand’s competition division, his mission will be to promote the performance of the third generation DS E-TENSE single seater and lead the team to new titles.

04 Apr 2022

From April, 1st 2022, Agnès Tesson-Faget takes over Marion David as DS Automobiles Product Director. Marion David takes on a new role within Stellantis.

10 Mar 2022

  • As in 2020, DS Automobiles is the multi-energy brand with the lowest CO2 emissions in Europe at an average of 97.3g/km.
  • New applications help drivers to maximise the efficiency of their driving.
  • The energy transition is continuing: from 2024, every new model from DS Automobiles will only be 100% electric.

18 Feb 2021

Benjamin Maigre has been appointed Head of Communications for DS Automobiles. He will report to Bastien Schupp, Senior Vice-President Marketing and Communications for DS Automobiles. He succeeds Xiaoyan Hua-Schwab who takes up new responsibilities within Stellantis.

07 Jul 2020

Based on an electrification strategy established at the brand’s launch in 2015, DS Automobiles is already class leader among the premium multi-energy brands with the lowest CO2 emissions in Europe. Driven by the 100% electric DS 3 CROSSBACK E-TENSE and plug-in hybrid DS 7 CROSSBACK E-TENSE 4x4 with 300 horsepower and 4 wheel drive, DS Automobiles reveals an average CO2 emissions of less than 80g/km during the first six months of 2020.

20 Apr 2020

Escape and clear your head! To forget the stress of lockdown, colouring is one of the most beneficial things to do. DS Automobiles has come up with eight designs to colour in featuring its DS 9, DS 7 CROSSBACK, DS 3 CROSSBACK and its DS AERO SPORT LOUNGE, DS X E-TENSE and DS E-TENSE concept cars.

09 Apr 2020

In the face of this unprecedented crisis, the women and men from DS Automobiles have fully mobilised to fight the pandemic.

06 Apr 2020

DS Automobiles invites you behind the scenes to see how its team creates cars with two web series from DS DESIGN STUDIO PARIS.

10 Mar 2020

Revealed on 10 March 1970 in Geneva, the SM is celebrating 50 years. An avant-garde symbol, the shape of the SM has been the subject of a competition within DS DESIGN STUDIO PARIS to dream up an “SM 2020”. Six DS DESIGN STUDIO PARIS creations can be voted for by visitors to DS Automobiles on Facebook and Twitter. The competition is open to other designers who go to @DS_Official on Instagram and Twitter and use #SM2020.

03 Mar 2020

After the cancellation of the Geneva International Motor Show, DS 9 and the DS AERO SPORT LOUNGE concept car are making their public debut from Paris as part of an Internet broadcast. Rendez-vous on Wednesday 4 March at 5pm on DS Automobiles' social networks.

08 Jan 2020

Bastien Schupp has been appointed Director of Marketing and Communications at DS Automobiles from 1 January 2020. He reports to Yves Bonnefont, Chief Executive Officer of the Brand.

17 Oct 2018

As of October 15th, Marion David succeeds Eric Apode as DS Automobiles Product Director. Eric Apode joins the Groupe PSA’s India Pacific Division.

03 Dec 2015

Enrolled in the FIA Formula E Championship under partnership with Virgin Racing, DS Automobiles created in August 2015 its motorsport division, DS Performance. Xavier Mestelan Pinon is appointed head of DS Performance starting from 1 January 2016.

19 May 2014

Following the appointment of Yves Bonnefont as Chief Executive Officer, the DS brand is introducing a tighter organisation structure focused on efficiency and optimisation. To that end, three worldwide departments have been formed: The Products, Development and Profitability Department The Sales and Marketing Department The Brand Experience and Strategy Department