Stellantis Owned Retail develops its Used Vehicle e-commerce solution

• Stellantis Owned Retail adopts SelliWay for digitalization of its used vehicles business
• A successful first deployment in Belgium paves the way for roll- out in Europe
• Positive impact for used vehicle clients and business operators

Amsterdam, July 5, 2021 - With SelliWay, a module integrated with the used vehicle bee2link expert tool, Stellantis Owned Retail has a solution that enables 100% of the sale of Used Vehicles online, from vehicle trade-in to e-payment and delivery.

This model meets the expectations of used vehicle customers in terms of speed, fluidity and transparency.

A 100% digital and personalized Used Vehicle customer journey

The SelliWay interface allows remote transactions: 100% online and fully personalized.

From the first contact made with the online sales agent, the customer is guided step –by-step through all key stages of the purchase process: appraisal and online rating in case of a vehicle trade-in, real-time presentation of the used vehicle in the Spoticar national stock matched to the customer's choice, visualization of the chosen vehicle, online offer and secure payment.

At the end, the customer journey the client is free to choose to be assisted or not in online sales process.

The addition of video, live chat and e-Signature make the journey simple and convenient for the end user.

Proof of concept made in Belgium

A proof of concept was carried out at the Stellantis Owned Retail subsidiary in Belgium from December 2020 to April 2021, allowing experimentation of the tool in a real life test environment.
During the proof of concept, 10% of total sales were made through this channel, without the need of a physical customer presence.  

European deployment

The rollout of the used vehicle e-commerce solution via the SELLIWAY tool will be carried out on all the Stellantis Owned Retail Group European subsidiaries.
In 2021, the system will be fully launched in Belgium, Spain, France, Italy and Portugal. In 2022, Germany, Austria and Poland will follow.

On the development of online sales, Charles Clausse, Stellantis UV Director Owned Retail said: "The adoption of SELLIWAY marks an important step in our strategy to develop the used vehicle e-commerce. In addition to the traditional dealership customer journey which will continue to remain highly attractive, this new solution illustrates our desire to offer our customers an online purchase experience that is as simple and complete, as it is interactive and user-friendly”.

About Stellantis Owned Retail

Stellantis Owned Retail is the Stellantis Group's own car distribution network. Present in 12 countries, it has 237 sites, located in the largest European agglomerations. The network represents all the Stellantis group brands distributed on the European market. Strong of its four trades: Sales of NV, Sales of UV, Service After Sale and Distribution of Spare Parts with a network of 35 plates in Europe, Stellantis Owned Retail is at the forefront of distribution methods by developing a quality of service of reference and acting in a spirit of start-up.

About Stellantis

Stellantis is one of the world’s leading automakers and a mobility provider, guided by a clear vision: to offer freedom of movement with distinctive, affordable and reliable mobility solutions.  In addition to the Group’s rich heritage and broad geographic presence, its greatest strengths lie in its sustainable performance, depth of experience and the wide-ranging talents of employees working around the globe. Stellantis will leverage its broad and iconic brand portfolio, which was founded by visionaries who infused the marques with passion and a competitive spirit that speaks to employees and customers alike. Stellantis aspires to become the greatest, not the biggest while creating added value for all stakeholders as well as the communities in which it operates.

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For more information, please contact:
Marc Bocqué  + 33 6 80 21 87 03
www.stellantis.com