OPENING OF THE 2026 RÉTROMOBILE SHOW: ALL OF CITROËN'S CREATIVITY ILLUSTRATED THROUGH ITS CONCEPT CARS

• Citroën celebrates the 50^th edition of Rétromobile 2026 with an immersive 512 m² stand.
   
• The ELO concept car makes its first appearance before the French public, embodying tomorrow's electric mobility.
   
• Discover Citroën's history through seven iconic concept cars, from the classic 2 CV A to the futuristic C-Cactus.
   
• A unique piece returns to celebrate 50 years of Rétromobile: the 1939 Traction Avant 15-6 Cabriolet, a rare historic prototype.
   
• Visitors enjoy a unique immersive audio experience, accessible via QR Code, to discover the history and innovations of each displayed model.
   
• Meet Thijs Van Der Zanden for an exclusive book signing on Wednesday, January 28, from 2:00 pm to 4:00 pm.

Poissy, January 28, 2026 – From January 28^th to February 1^st, on the occasion of the 50^th Rétromobile Show, a must-see event for vintage car enthusiasts and collectors, Citroën offers an exceptional and immersive journey through its history, placing design, creativity and innovation at the heart of this anniversary edition. Following an exclusive preview evening organized yesterday, January 27^th, allowing journalists and guests to discover the exhibited treasures, the Chevron Brand opens its 512 m² stand to the general public today, in Hall 7.2.

"The brand is proud to return to the Rétromobile Show on the occasion of this 50^th anniversary edition, to celebrate Citroën's history of innovation and creativity through concept cars that marked their era: from the 1939 2 CV concept to our new ELO concept, presented here for the first time to the French public. For nearly 107 years, Citroën has continuously reinvented itself while remaining faithful to its fundamentals: meeting individual mobility needs, cultivating closeness with people, and offering comfort and design that are uniquely ours," states Xavier Chardon, CEO of Citroën.

ELO: the small one that thinks big is unveiled to the French public

Presented on December 9^th, the ELO concept car makes its first appearance before the French public. A true laboratory of ideas, it embodies Citroën's vision of tomorrow's mobility: compact (4.10 m) but able to accommodate up to 6 people, 100% electric, with a central driver's seat and a 180° panoramic windshield. ELO reinvents the spirit of minivans and leisure vehicles into a modular living space, adapted for remote work, leisure and daily travel.

A journey through time with 7 iconic concept cars

Around ELO, Citroën brings together six concept cars that marked automotive history:

• 2 CV A (1939) - One of four surviving examples from the first series, fully restored, testament to the genius of this iconic model.
• C 10 (1956) - The "water drop" with bold aerodynamic architecture, inspired by aeronautical techniques.
• Karin (1980) - Trevor Fiore's futuristic pyramid with central driving position, precursor to onboard electronics.
• Activa 1 (1988) - Pioneer of heads-up display and intelligent suspension technologies.
• Xanae (1994) - The visionary minivan with swiveling seats, designed for family conviviality.
• C-Cactus (2007) - Precursor of eco-responsibility with recycled materials and sustainable design.

A historic model celebrates 50 years of passion

To celebrate half a century of Rétromobile, Citroën presents, in partnership with the club La Traction Universelle, the unique red 1939 Traction Avant 15-6 Cabriolet 6-cylinder. This exceptional piece, one of only three authentic prototypes in the world, was already exhibited during the very first edition of Rétromobile in 1976. Its return symbolizes fifty years of loyalty and shared passion.

A unique immersive experience at the heart of the Citroën stand

Throughout the journey, Citroën offers a unique immersive audio experience. Through an interactive audio tour accessible via QR Code, visitors can discover the history, genesis and innovations of each displayed concept car. This intuitive and modern approach allows visitors to dive into the heart of 107 years of creativity and boldness, thus enriching the visit experience.

Book signing session with Thijs Van Der Zanden

Writer and Director of Citrovisie media (Netherlands), Thijs Van Der Zanden has published an exclusive work dedicated to Citroën concept cars from 1919 to 1980. This exceptional book, produced in collaboration with Citroën design teams and L'Aventure Citroën, brings together previously unpublished photographs and documents revealing the behind-the-scenes creation of the Brand's iconic concepts.

Citroën fans can meet Thijs for a signing session on the Brand's stand at Rétromobile on Wednesday, January 28^th, from 2:00 pm to 4:00 pm.

Enthusiasts will also be able to:

• Explore L'Aventure Citroën village in Hall 7.1, with Citroën club stands
• Discover the Citroën Lifestyle boutique and its exclusive merchandise

PRACTICAL INFORMATION

The Rétromobile 2026 Show – 50^th edition will be held from January 28^th to February 1^st, 2026

• Hours: 10am-7pm (8:30pm on Thursday 01/29 and Saturday 01/31, late night until 10pm on Friday 01/30)
• Citroën Stand: Hall 7.2, stand n°F085
• L'Aventure Citroën Village: Hall 7.1, stand n°M077
• Location: Paris Expo Porte de Versailles

Ticketing: https://www.retromobile.com/fr-FR/billetterie

Photos : https://CetadiProd.pixieset.com/citroen/

Contact :

Citroën

Since 1919, Citroën has been creating cars, technologies and mobility solutions to respond to changes in society. Bold and innovative, Citroën places serenity and well-being at the heart of its customer experience and offers a wide range of models, from the unique Ami, an electric mobility solution designed for the city, to saloons, SUVs and commercial vehicles, most of which are available in electric or hybrid versions. A pioneer in services and customer care for both private and professional customers, Citroën is present in 101 countries and has a network of 6,200 sales and service outlets worldwide.

For more information about Citroën, visit the media site https://fr-media.citroen.com.

L’Aventure Citroën

Citroën’s participation in the Rétromobile Show would not be as rich without the support of L’Aventure Citroën. Founded as a non-profit association, L’Aventure Citroën is dedicated to preserving, developing and promoting the Brand’s heritage. Its teams work with and for members and enthusiasts, offering documentation services, maintenance and restoration of classic vehicles in its workshops in Sochaux (Doubs). The association also provides spare parts for classic cars and youngtimers, as well as branded merchandise via its dedicated website: www.boutique-laventure-association.com.