Mopar shows strength at the 30th São Paulo International Motor Show

One of the actions is the fun Mopar on the Road interactive content, in which the player takes control of a car to take a family that is traveling to the beach. Unforeseen events arise along the way and there is a solution for each by the Mopar Vehicle Protection program.

Such as, for example, the Tailormade Review, modality in which the customer can buy, at any time, a set of reviews with fixed prices. Or the Extended Warranty, with options to expand factory coverage, and Mopar Convenience Services, packages that include the most common maintenance such as oil change, alignment, balancing, suspension check-up and brakes, etc.

At the Fiat stand, three monitors were also set up to run videos on car care and solutions, showing situations where Mopar can help the customer with a touch of humor. Covered, this area sits between the traditional accessory showcase and the Fiat Fashion personal item store.

“Moparized”

Inside the Jeep space, Mopar occupies one of the prime areas, the Jeep Gear personal items store, which in the two previous editions of the Motor Show, was the automaker's store that had the highest volume of sales. There, a "moparized" Renegade Longitude 2019 (equipped with Mopar accessories) composes the décor of the environment, which also displays a showcase with some of the leading products of the Jeep Authentic Accessories line.

It is important to note that the lists of original accessories can be checked by accessing the digital totems next to the cars of the FCA brands.

And among the many vehicles with Mopar accessories scattered around the Fiat and Jeep stands, some stand out, such as Fiat Toro Rescue, Fiat Cronos Sport, Ram 2500 by Apache Customz Trucks, and Jeep B-Ute, developed in the United States.

About Mopar

Mopar is the world brand of the Fiat Chrysler Automobiles (FCA) group for the aftermarket, developing smart solutions to make the onboard experience of your car even more pleasant and simple with high-quality services, genuine parts and accessories and differentiated service. We make your life easier.